How to use
Enter the order total (item + shipping charged to the buyer), your product cost, and whether offsite ads apply. Listing fees can be amortized per expected sale if you renew often.
Read the fee stack and remaining profit. Use it to set prices or decide when offsite ads are worth it — then double-check current Etsy fee pages before you publish.
How the numbers work
- Listing fee is a flat cost per listing (optionally allocated per expected sale).
- Transaction fee ≈ (item + shipping charged) × transaction rate.
- Processing fee ≈ order total × processing rate + flat fee.
- Offsite ads ≈ order total × ads rate when the order is attributed to ads.
- Net ≈ order revenue − product cost − listing allocation − transaction − processing − ads − other.
- Etsy rates vary by region and change over time; estimates only.
FAQ
Do renewals and auto-renew listing fees matter?
Yes. If listings renew monthly, divide listing cost by expected sales in that window so each order carries a fair share.
Should shipping charged to the buyer be in the total?
Usually yes for transaction and processing bases. Enter the postage you pay separately so revenue and cost stay clear.
Is this official Etsy guidance?
No. Merqly is an independent planning tool. Confirm fees on Etsy’s help center for your shop country.